About me
I’m Daniel Lacic, a Loan Officer and Branch Manager with Loan Factory, based in Richland, Washington. I help people make smart, confident decisions when it comes to buying or refinancing a home—without the confusion, pressure, or runaround that’s become way too common in this industry.
I believe home loans should be clear, transparent, and affordable. That’s why I take the time to explain your options, break down the numbers, and make sure you understand what you’re doing before you move forward. Whether you’re buying your first home, upgrading, refinancing, or investing, you’ll get straight answers and a plan that actually makes sense for your situation.
On this site, you can explore our real-time pricing engine to see today’s rates and options—no guessing, no outdated quotes. When you’re ready, we can sit down one-on-one and map out the best path forward for you.
If you value honesty, communication, and working with someone who treats your loan like it actually matters—you’re in the right place.
